Gudworld
�Warm Rotis with hand-pounded jaggery and a dollop of ghee.� � This brings so many childhood memories gushing right back. It is a feeling of comfort that almost every Indian household is familiar with. In a time when the world is turning to jaggery as a health mantra, we at GudWorld realized very early that there was more to it. Of course, jaggery is healthy, but it is a sentiment deeply rooted in our culture for most of us. � We present to you GudWorld. ? We recapture all your �gud� memories with our modern spin on the humble Indian Jaggery. To begin with, let us all agree that every Indian kitchen has a designated Jaggery ka Dabba. In the earlier days, it saw the light of day more frequently. For instance, in many homes, guests were greeted with a glass of water and a piece of jaggery. Jaggery was a part of the daily routine. But today, the jaggery Dabba is only pulled out for special occasions, like festivals. Popular festive treats like modaks or Pongal just don�t feel or taste the same without jaggery. While it may not be used too often, the fact remains that jaggery is considered auspicious in every Indian home.
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